Rewards are anything in a game that player find satisfying or fulfilling. They can range from intrinsic rewards like the joy of solving a puzzle to extrinsic rewards like in-game currency or upgraded abilities. Rewards serve as incentives, guiding player…

Cross-promotion generally involves advertising one product or service through another. In the context of video games, it means utilizing the audience of one game to promote another, effectively driving engagement across titles. Cross promotions in video games typically takes two…