Magic Sort is a casual sort puzzle game by Grand Games, released on June 26, 2024 and it has managed to surpass $100K in daily revenue from IAPs, according to AppMagic.

In a highly saturated puzzle genre, standing out is no easy feat. So, what makes this game different? Let’s take a look at what’s under its design.
Production Quality
The game delivers polished visuals and a smooth gameplay experience that resonates well with players. But it’s not just about aesthetics—it’s about how a seamless, intuitive UX eliminates frustration. A great example of this is how players are instantly notified when they run out of moves, ensuring no wasted time or unnecessary frustration.
Progression Curve
This features a simple yet effective progression system, followed by a clear and concise tutorial to make a good FTUE. Levels are categorized into Normal, Hard, and Super Hard, but even the toughest puzzles can be solved without using boosters. While boosters may initially seem unnecessary, players are naturally compelled to use them since running out of moves costs gold to continue. Additionally, as players progress, the game introduces time-based daily challenges, weekly leaderboards, and a streak event to keep engagement high and competitive.
Hybrid Monetization
The game implements a smart monetization strategy that balances IAPs and ads to maximize revenue without disrupting the player experience. Interstitial ads appear only after level 24, ensuring a smooth early game, while RV ads provide an optional way to earn extra lives. The game’s diverse range of IAP bundles caters to different spending preferences, while the cleverly designed presentation of losing the streak upon failure subtly encourage purchases, making players feel it as a strategic choice rather than an intrusive monetization tactic.
Genre Insights: Sort Puzzle
With Hexa Sort leading the charge in the sort puzzle genre, AppMagic reveals a 0.7% success rate, with only 14 games surpassing the $100K/month revenue benchmark. As Magic Sort gains momentum, could it set even higher standards with more live ops events and meta gameplay?
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Original Post: Kavindu Priyanath – LinkedIn