Deconstructs of game design, monetization of games
Lamar-Idle Vlogger is an idle clicker game by CrazyLabs, released back in 2020, and it has seen an impressive surge in downloads lately—with over 300K+ daily downloads and more than 6M+ downloads in June alone, according to AppMagic. Let’s take…
Lazy Apocalypse is an idle battle game from Itpini Ou, launched in September 2024 and it’s already generating over $600K in monthly revenue from IAPs alone, according to AppMagic. Let’s break down some of the design decisions that help this…
Hole People is a hybrid casual puzzle game by Rollic Games, released in February 2024, and according to AppMagic, it has been steadily climbing the revenue charts since March this year, now generating over $80K+ in daily revenue. Let’s take…
Collect Em All! is a chain puzzle game by Voodoo, released in September 2021, and it is still generating over $400K in monthly revenue from IAPs alone, according to AppMagic. Let’s explore the design decisions this game follows… Simple GameplayAt…
Knit Out is a sort-puzzle hybridcasual game by Rollic Games, released in January 2025, and it has recently scaled up to generating over $40K in daily revenue from IAPs alone, with only 15K-20K daily downloads. Let’s take a look at…
Brainrot Merge is a merge-2 game by Bravestars Publishing, released in 2023. And since May 2025, it has exploded with 900K+ daily downloads, even peaking over 1M, according to AppMagic. Let’s see how integrating a social trend has increased this…
Ball Blast Cannon is a an hybridcasual arcade game by Voodoo, released in 2018, and it’s still generating over $300K per month in IAP revenue alone, according to AppMagic. While the game seems to resonate more with a male audience,…
All in Hole is a hybrid casual Eat & Grow game by Homa, released on June 7, 2024 and it is making $250K+ in daily IAP revenue according to AppMagic. Let’s take a closer look at the game’s design strategies…
Wool Sort is a hybrid casual puzzle game by Wing Soft, released on Feb 11, 2025 and it has already scaled to over 100K daily downloads, according to AppMagic. Here, the gameplay revolves around the player selecting the correct colors…
Vita Mahjong is a Mahjong Solitaire game by Vita Studio, released in January 2024, and it is currently receiving 250K+ daily downloads, according to AppMagic. Let’s explore the design strategies behind the success of this game. Smooth FTUEThe game offers…